Gigi Taylor is a cultural anthropologist with Indeed in Austin, Texas. As practitioner, she conducts anthropology for business. As a scholar, she conducts anthropology of business. What distinguishes both her applied and academic research is that she uses an anthropological lens to study advertising, consumers, brands, and media.
About the Author: Matt Artz
Matt Artz is an anthropologist, artist, and activist who advocates for the responsible design of human-centered technologies. He is the Head of Product & Experience at Cloudshadow Consulting, the Founder and Principal Researcher at Azimuth Labs, and the Founder and Career Coach at Anthro to UX. His current business and design anthropology research focuses on the benefits and risks of consumer DNA testing. To learn more about his research, you can watch his TEDx Talk titled Are DNA Tests Safe?. You can follow him on LinkedIn, Twitter, Instagram, and Spotify. For media inquiries, contact Matt.